Cell Broadcast

Cell broadcasting from Netxcell is fast, real time and happens in a few seconds. Cell Broadcasting is a technology that allows a text or binary message to be defined and distributed to all mobile terminals connected to a net of cells.

Netxcell's Cell Broadcast Center (hereinafter referred to as Netxcell CBC) is designed for creation and simultaneous delivery of the messages (CB messages) that are broadcasted across a cell radius to all the users of mobile networks. Same CB messages can be broadcasted across the entire network coverage area that comprise of multiple cells or within specific cells). The system can function both in GSM and UMTS.

Subscribers, whose mobile terminals are set up for receiving CB messages, will receive information on the selected topic. It can be location-based news, emergency alerts, subscriber location data, information on traffic jams, etc. Information can be supplied either by the operator, or by content providers.

Netxcell CBC will improve the operator's bottom-line by creating additional revenue flows from the advertisers who will use cell broadcast channels for better exposure. The message broadcast center will enable fast delivery of useful information to a huge number of subscribers, boosting their loyalty.